When we say Clarity, we mean that the context, rationale and strategy of an M&A deal are clear, documented and easily communicated. This includes current business environment, purpose, strategy, expected outcomes, business model and organization culture. In addition, Clarity includes deal rationale and the impact of the deal on: business purpose, strategy, expected outcomes, business model, organization culture, employees, customers and key partners.
It is critical to begin with a clear understanding of business strategy and how M&A contributes to expected business outcomes. But there is more to it than this. Our aim is to understand the complexity around how all of the moving parts fit and impact the system, and then work out how to make powerful and clear messages to create understanding across all players as the foundation for every other aspect of making a deal work.
The immediate first step is to have a Deal Clarity Canvas Workshop with Deal Leaders, followed closely by a Culture Strategy Workshop with the Executive Team, if it has not been done already, to complete the M&A Leadership Canvas. Communication Strategy Development work should follow as early as is feasible.